Role: Lead Producer
Managed various teams including Creative Production, Technical Production, Fabrication, F&B, Venue and Logistics.
Day to day focus on Internal Project Management, Creative Production (fabrication, decor, signage, activations) and Technical Production (Staging, and Lighting).
Budget build out, tracking and reconciliation. .
Onsite execution included managing client, staff, build out of fabrication (skate park - 1st floor, shoe store + bathroom stalls - 2nd floor, performance stage - 3rd floor, cleaning, and stage management bringing the event to life!
Location: New York, NY
Goal: Create a can’t miss sneaker-drop experience. Build an immersive multi-level experience, true to 90’s skate and rave culture, reimagined through the lens of AWGE &
Under Armour.